MATCHAPAPA
001 ―YABUKITA Single Cultivar 30g
5.0 / 5.0
(33) 33 total reviews
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MATCHAPAPA’s Yabukita Ceremonial Grade Matcha comes straight from the volcanic heart of Kagoshima, Japan, where centuries of eruptions left behind rich layers of mineral-packed ash known as shirasu. This unique volcanic soil, paired with abundant rainfall and skilled farming, creates the perfect storm for cultivating next-level matcha.
Our matcha is single-origin, grown with care, shaded for 3–4 weeks to boost chlorophyll and sweetness, then harvested during the precious first flush (Ichibancha) – when the flavor is at its purest and most vibrant.
Stone-ground to perfection, the result is a smooth, umami-rich matcha with a taste so deep, it feels out of this world. Whether you're a seasoned sipper or just starting your matcha ritual – this one’s made to impress.
FLAVOUR PROFILE
FLAVOUR PROFILE
Opens with a delicate white chocolate aroma—creamy, light, and inviting. On the palate, it offers exceptional natural sweetness, almost no astringency, and a deep, velvety umami. Silky, mellow, and luxuriously smooth.
PREPARATION
PREPARATION
- Sift 2–3g (about 1–1.5 tsp) of matcha into a bowl.
- Add 60–70ml of hot water (ideally 70–75°C).
- Whisk in a zigzag motion until a smooth, frothy layer forms.
- Enjoy it traditionally as Usucha (thin tea) or for a more intense experience, try it as Koicha (thick tea).
It also shines beautifully in a premium matcha latte.




I couldn’t be happier to have discovered MatchaPapa! The matcha is absolutely delicious, with a perfect balance of natural sweetness and rich flavor—an absolute treat to enjoy at home. While the price is on the higher side, the quality absolutely makes it worth it. Beyond the incredible taste, I’m also a big fan of their entire brand identity. The logo, colors, and packaging are so well thought out and aesthetically pleasing, making the experience even better.
xx SundayMatchaClub
Overall, the beautiful complexity and taste profile of the matcha, which I have been enjoying very much, combined with the funky yet meaningful branding makes this matcha brand one to look out for!
I am totally thrilled with the taste and color of this product. The rich green is much more intense compared to another product I had consumed before. The flavor is very intense, and you can recognize the typical green tea aroma. When prepared correctly at 80°C, the drink feels velvety on the palate. I can no longer drink my previous matcha product after having tested this one.
Best matcha I’ve tasted since coming Home from Japan! So high quality, with a perfectly balanced flavour and vibrant green colour. Love, love, love!
Matcha is PERFECT! 💚
Let customers speak for us
from 35 reviewsBest matcha I’ve tasted since coming Home from Japan! So high quality, with a perfectly balanced flavour and vibrant green colour. Love, love, love!

Really delicious and super quality matcha!! (love the chasen!)

I didn’t expect that amazing taste , texture. Officially in my best 3 brands of matcha ! Thanks for all ! You have me as long last customer 😍😍😍

This was the first matcha I’ve tried and it was so delicious! It’s definitely a “beginner-friendly” taste. It’s creamy and has a slight nutty taste. I loved it so much that I’m onto my second batch! 10/10 Highly Recommend.

I love the powder, its so good!
Whisks into the creamiest matcha ever, taste is also stunning! Will definitely be repurchasing ⭐️

The shipping to England seemed to take a bit longer than usual from EU but once it arrived… this matcha is really good, especially for a non-Japanese brand. It’s creamy, well seived and not oxidised. The branding is cute too unlike some brands now. The next step is to offer 100g tins as well as 30!

If you want to make a gift for yourself, I highly recommend buying this matcha. The flavor is extraordinary, fresh with notes of vanilla and chocolate😍

As a new matcha lover ,this matcha was absolutely amazing and delicious , vibrant colour and smothiest powder I ever seen .
Is going to be my everyday matcha for now on for sure!!!

Ordered it recently and has become my go to Matcha brand. Totally recommend it!

I think this is the best matcha I’ve ever had — or at least one of the best. I love drinking it on its own, and it tastes absolutely delicious

I am delighted with the good quality of the matcha! It is intense and has an outstanding flavour. I love it! I've never found a matcha as good as this one from Matchapapa!

I’ve tried many matcha powders, but this one stands out! It has a full-bodied, rich flavor with a subtle nutty note that makes every sip incredibly satisfying. The color is vibrant, the texture is smooth, and the taste is perfectly balanced—no bitterness, just pure matcha goodness. Both in flavor and appearance, this matcha is a solid 10/10. If you’re looking for high-quality matcha, this one is definitely worth it!

Matcha arrived fast to The Netherlands, the packaging is incredible cute and very nice for a gift too.
The taste is so so nice, I can’t describe, its umami but not bitter , the color in perfect. I tried a lot of different brands, but this one I 100 % can say that it’s my favorite and the nicest one !!!! ❤️🍵
And I truly like to support small just starting businesses and you should do too ! ❤️
